Mule Guitars free essay sample

We are a guitar manufacturing company. Currently, we are going to produce one guitar, ‘THE MULE’. We are marketing to sell a one of a kind steel bodied, cone resonator, 6-string acoustic guitar. We are custom making each guitar by hand in our machine shop in Michigan. The fully customized finished guitar will be delivered to the customer’s home in 10 weeks from the time the deposit is confirmed. If the customer chooses, they will have full access to promote their upcoming band performances via our social media outlets. We have a vision of expanding into making many different styles of guitars in the future. Vision Statement We believe that we can make a significant contribution to the music industry by creating sounds that cannot be replicated, leaving a positive impression on everybody who hears our instruments. Mission Statement To help people enjoy life through music, we are on a journey to create the highest quality instruments to share with the world. We will write a custom essay sample on Mule Guitars or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page We want everyone to enjoy the opportunity and to participate in creating, playing, and listening to the sounds our instruments make. Target Markets (Segmentation) We understand that our product is a niche market and we are going to market it to specific consumers. We are looking for guitars players who already own at least one guitar and are looking to add another guitar to their collection. We are going to divide our market of guitar players into different subsets: those who are professional guitar players and those who are casual guitar players. The professional and aspiring professional, since this player is already in a band, they own at least one guitar; we are going to focus on this group the most. We will suggest that our ‘Mule’ will offer a whole new sound to the band. We will concentrate our marketing campaign on the segment of bands that play mostly Rock and Roll, Rhythm and Blues, Folk, Country, and Jazz. The sound of the ’Mule’ will complement the tonal layers of these music styles. Our other market segment is the casual guitar player, also known as a hobbyist. Since our product is more expensive than a standard factory made, we must focus on players in the middle to upper income level, they have expendable money for a luxury item. We will look for players who currently own at least one guitar. As for a geographic segment, we will concentrate on players throughout the United States. We will target out marketing campaigns to various festivals and concerts in the South and Southwestern United States. The steel guitar sound is very popular in the Country Music and Folk Music scene. Positioning Strategy We are positioning ourselves as a one of a kind luxury item. The customer will receive a superior quality guitar, excellent performance and style, with a sound that cannot be replicated. Since each guitar is hand-made and built to order, you will customize your guitar as to the neck height, bridge-height, engravings, color (patina), fret amount, scale length, neck wood, inlays, etc. We are offering the most unique combination of a steel body with the cone resonator. We are offering a 10 year warranty against craftsman defects. You send it back to us and our master luthiers will fix it or replace it. Industry Analysis A study by Guitar Center estimates that the guitar sales in North America were $1. 4 Billion in 2011. 1 Guitar Center classifies their guitar customers as:2 6% Professionals 43% Aspiring Professionals 41% Hobbyists A National Association of Music Merchants (NAMM) poll showed that 43% of adults (aged 18 – 55) can play a musical instrument. 3 The same poll from NAMM showed that 13% of adults are able to play a guitar. The gender breakdown is 17% males and 9% females. 4 This poll estimates that there are over 20 million guitar players in the U. S. P rofessionals 2. 6 Million Aspiring Professionals 8. 6 Million Hobbyists 8. 2 Million Data compiled from Musictrades. com5 shows that there is a continual increase in guitar sales. We can see that there was a decline in sales during the 1996-1997 economic downturns, with a very strong rebound in the years following. We believe this same cycle is repeated after the 2008 recession. Total Guitar Sales Year| Units| %Change| $Retail| Change| Average Price| 2000| 1,648,595| 23. 3%| $923,552,000| 21. 2%| $560| 1999| 1,337,347| 15. 9%| $762,185,000| 9. 6%| $569| 1998| 1,153,915| 5. 8%| $694,883,000| -2. 2%| $579| 1997| 1,090,329| -. 33%| $710,769,000| . 63%| $652| 1996| 1,093,944| -1. 1%| $706,290,000| 1. 4%| $645| 1995| 1,105,914| 16%| $696,276,000| 23%| $629| 1994| 951,226| 10%| $564,480,000| 10%| $593| 993| 861,268| 26%| $511,605,000| 31%| $594| 1992| 681,762| 7%| $389,816,000| 9%| $571| This is the most recent data available to the general public. In order to access more recent data, we must be a member of the trade groups or pay a large subscription price for the proprietary information. From an informal poll, which we administered ourselves, given to a group of 2 0 guitar players, with the following questions: What attracts you to a specific guitar? How important is style? How important is quality of the sound? How important is scarcity of a guitar? Do you like the ability to have a guitar customized? Highlights from our research include: 1. Looking great on stage, ergonomics for playability and acoustical sound when performing and recording are priorities. 2. Which performers use the guitar and are they are great at what they do. Is the featured artist playing the same style of music that I do. 3. Scarcity is special to the artist. Everybody owns a Fender Stratocaster but not everybody owns an exclusive hand-made instrument. External Environment Assessment Demographics: Our target market of adult guitar players aged 18 to 55 is increasing. Electric and bass guitar usage is very male dominated. We predict an increased interest from female customers. Our acoustic guitar is customized for the proper fit for any sized hand. Economy: This is a positive for us. The economy is moving out of recession of 2008 and the stock market is booming. Our target customers have more expendable cash. Politics: We will struggle with the possibility that states will soon have to collect sales tax on internet sales. This could increase the price paid by the customer. We are not too worried because our product is in a prestige pricing category. If import regulations change our competitors will have to adapt their business models. We will benefit because we are produced in the USA with all domestic parts. Social/Cultural: The trend is that County, Western, and Folk music is the most popular style of music. Stars like Blake Shelton, George Strait, Tim McGraw, Trace Adkins, Kenny Chesney, Lady Antebellum, Taylor Swift, and Miranda Lambert have consistently been in the Top 25 downloaded songs on ITunes. 6 Technology: The internet is where people conduct business. We will market our product through all social media available. We are aware of our competition and can adapt our marketing and sales accordingly. Used guitars are a competitive issue. On eBay right now there are 7,000 electric guitars and 3,000 acoustic guitars listed, and a large percentage of these are over $1,000. 7 Global: The quality of guitars produced in China is getting better. We believe that the quality of our sound cannot be replicated on machine produced instruments. We will heavily promote the fact that we are made in the U. S. A.

Master Your Interview Questions with these 3 Savvy Strategies

Master Your Interview Questions with these 3 Savvy Strategies You’ve scored the job interview. Congratulations! Now you have to get the job. You know the drill: get a good night’s sleep, dress smartly, show up on time, shake hands, and be charming and informed. But here are three things you maybe haven’t thought of, strategies that can make all the difference and help you ace your interview.1. Know Before You GoMemorize the job description, make sure you have all the skills required so you can sell yourself precisely for the position. Brush up on the latest news and trends in your field. If there are any holes in your knowledge, plug them up. Learn everything you can about the company and your future coworkers. Go the extra mile and prove your interest and expertise.2. Sell It SweetCraft and hone your elevator pitch; it’s the best way to buttress your resume and cover letter and to put a face and a message to your application. Remember, you have 30 seconds to give your spiel- make it matter. And stay positive. No mat ter what your reasons for looking for a new job, focus on your big dreams and ambitions. Focus on what a difference you can make in that position at that particular company. Your enthusiasm and positive attitude will be contagious.3. No HumblebraggingWhen the interviewer asks you what your biggest weakness is, be honest. Frame it constructively, of course, but don’t just spew out something that you hope will secretly count as an extra strength. There’s plenty of time to brag about your accomplishments. This is the time to be actually humble. Express that you have faced challenges before and are always working constructively to overcome them and learn from your mistakes.Remember, your interviewer wants to know two things: first, that you have the skills and expertise to do the job, and second, that you’d be a good fit in their workplace culture. Show them how easily you fit the bill.

Policy-making process Essay Example | Topics and Well Written Essays - 500 words

Policy-making process - Essay Example At this stage, the makers select the policy tools to use to address the problem after the enactment (Birkland 26). The enactment implies the passage of the law and issuance of regulation that take a particular course to solve the problem. Reaching the formal decision leads the implementation stage. Publicizing the policy is critical in the implementation stage. The policymakers create statements that consist of clear parameters including the targets, conditions, and restrictions (Birkland 27). Evaluation is the last stage in the policymaking process, and results of the assessment provide feedback to the process. The members can decide to change or create a new policy. The Immigration Policy in the United States typifies the five stages of policy-making policy. The policy has attracted spirited debates, and key citizens, including the president call for changes in immigration policy. The formation of the Immigration Policy dates back in 1924 although various reforms have taken place after the evaluation stage of the policy-making process. The policy-makers identified that illegal immigrants of African and Asian origin were getting into the United States in enormous numbers (Renwick and Lee). The natives were extremely hostile towards the immigrants. Hence, the identification stage intended to control the influx of the immigrants. After the identification of the immigrants menace in US, the policymakers brainstormed on the methods to control the entry of the immigrants to the US. The proponents suggested that the immigrants provided cheap labor while opponents contended the aliens posed a threat to the job market. The policymakers set restrictions on the immigrants and established methods of banning the immigrants from the Asian continent. The policymakers settled for the enactment of the laws to govern the immigration. The best alternative imposed limits on the influx of immigrants, especially

Radar Logic in the business excellence Essay Example | Topics and Well Written Essays - 250 words

Radar Logic in the business excellence - Essay Example Every organization has a mission, vision and goal. In addition, businesses develop strategies in which they can ultimately achieve these objectives. This is referred to as the business plan. It is essential that businesses develop a means in which they can assess their development with respect to achieving their goals and objectives. The intention of this treatise is to make out whether the organization is indeed running right in terms of direction and pace. The EFQM Business mold operates by providing organizations a yardstick for which they can measure and evaluate their existing position as pertains to excellence (Hakes & Wilkinson, 2007, 76). With this, the organization is granted the opportunity to identify the facets of the organization that is need of additional efforts in order to achieve the overall goal of excellence of the organization. The EFQM emphasizes on the importance of prioritizing the shareholders purposes and ensuring that the original targets of the company are met as stipulated. In conclusion, the EFQM model is a necessary tool for measuring the progress of the organization with respect to its goals. It beneficial as it helps to single out and analyze the different areas of the organization in terms of their performance. This is essential in the identification of the areas that need more attention and effort in order for the organization to achieve the excellence level that is

Nestlé Corporate Governance Business Principles

Nestlà © Corporate Governance Business Principles Nestle is a flat organisation with few levels of management and span of control was founded in 1866 by Henri Nestlà © at VeVey (Switzerland). Currently Nestle` is one of the worlds largest Nutrition, health and wellness company and committed to provide the best Nutritional food products around the world, moreover, in order to ensure company long term sustainable growth, Company constantly reviews its product portfolio and focuses on its efforts. Also better understand the need of customer, nestle monitor consumer panels by conducting research. Consequencely, success of Nestle is a reflection of clear define responsibilities, reflection of professionalism, responsible attitude of management, well defined objective as well as significant global leadership position Company Brands: The Nestlà © brand portfolio such as milk and dairy products, nutritions, weight management, performance and healthcare, breakfast cereals, ice cream, coffee and culinary products (prepared dishes, cooking aids, sauces) pet care, bottled water etc. practically cover all food and beverage categories. Many of them have leadership both locally and globally market and existed for several years, for instance S.Pellegrino the mineral water from Italy and Nestlà © Moà §a in Brazil, are l over 100 years old.The best-known global brands include Nescafà ©, Nestea, Maggi, Buitoni, Purina and Nestlà © itself other brands also sell in many countries for instance Milo, Nespresso, Nesquik, Kit Kat, Smarties, Polo, Friskies, Perrier and Vittel. It is considered that total number of brands including local and international reaches into several thousands Nestlà © Corporate Governance Management Management professional skills, Curiosity and open-mindedness as well as a high level of interest in other cultures, also commitment to continuous learning, improving, and sharing knowledge, also ability to motivate staff in order to contribute wider group performance and willing to take risks and maintain composure under pressure and involvement of each employee at all levels are concerned with continuously adding value to company. Business Principles Company business principles are based on fairness, honesty and sound human values also to follow local legislation, religious practices and culture, Therefore, company respect and follow all applicable local laws around the world. Company objective is to market and manufacture the products such a way to create long term value for business partner, shareholders, consumers, and employees, to ensure the highest standard of organisation Nestle believes legislation is the effective safeguard of responsible conduct Code of Business Conduct The Nestlà © Code of Business Conduct helps the continued implementation of the Corporate  Business Principles and the nature of this Code are designed to provide a frame of reference against all possible situations that may occur. Moreover the purpose of this code is to Employees should seek guidance when they are in doubt situation, act legally and honestly and avoid all those conduct which may damage Nestle reputation also give preference to Companys interests instead of personal or other interests. Compliance with laws, rules and regulations Conflicts of Interest Outside directorships and other outside activities Families and Relatives Corporate opportunities Insider trading Antitrust and fair dealing Confidential information Fraud, protection of company assets, accounting Bribery and corruption Gifts, meals, entertainment Discrimination and harassment Failure to comply Reporting illegal or non-compliant conduct Articles of Association Company amends new Articles of association in General meeting of 23 April 2009.Article of association consist of five main categories, which is as under  General  Article 1 Article 2 Corporate name; registered offices; Duration and Purpose. This category is consisting of two sub category or bias in which they explain company name, company registration and company purpose Share Capital. Article 3 Share capital Article 3bis Conditional share capital. On this section it has been explained the share capital of Nestle which is 100 000 000 registered shares and the value of each is CHF0.10 is worth CHF 10 000 000 (ten million Swiss francs). Also explain the shareholder rights to subscribe the new share and also point out the board of director power to may limit or withdraw the shareholder right to subscribe for new shares. Article 4 Share certificates; Dematerialised shares This article section has discussed the issue regarding registered shares or certificate. Moreover, it shows that valid certificate must be signed by two boards of directors, in case of cease shareholder have right to demand back the certificate at no cost. Article 5 Share register: This section of article has explained Recoganisation request of shareholder for voting right is based on company Recoganisation furthermore, registered shareholder with voting rights must have account owner and the minimum limit for voting right is more than 5 % of the share also Board of Directors shall announce regulations relating to the registration of nominees to ensure compliance with these Articles of Association. III. Organisation of Nestlà © Article 6 Powers of the General Meeting The firs article of this category has explained the power of General Meeting for instance: The General Meeting of shareholder will discuss the article of association also elect and remove the member of the board and approve the consolidated annual financial report also take all decisions which is by law and or under the articles of Association. Article 7 Annual General Meeting The Annual General Meeting held each year twice after the close of the financial year of Nestlà ©. Article 8 Extraordinary General Meeting 1 Extraordinary General Meetings convened by the Board of Directors on the request of shareholder whose holdings at least one tenth of the share capital. Article 9 Notice of General Meetings; Agenda 1 Extraordinary General Meetings convened by notice in the Swiss Official Gazette of Commerce with in twenty days before the date fixed also Shareholders may be informed by ordinary mail and allow one or more share holder whose combined represent at least 0.15 % of share capital allow request about the agenda of general meeting and made proposal . Article 10 Presiding officer; Minutes: The secretary of the board kept the minutes of General Meeting also Chairman or any member of the Board of Directors shall pre ­side and carry all procedural powers about General Meeting. Article 11 Voting rights; Proxies This article will explain that each recorded share with voting rights confers one Vote also in General meeting with respect to own shares or represented in excess of 5% shall be counted as one share holder. Article 12 Quorum and decisions This article will discuss about the voting and decision making process for instance duly constituted General Meetings irrespective of the number of shareholders or by the Articles of Association or law, also shareholders elections and resolutions will be decide by the majority of the shares represented. B. Board of Directors Article 14 15 Number of Directors and Term of office The Board of Directors shall consist of at least seven members also board shall be elected for a three years by the General Meeting. Furthermore each year board renewed by rotation also board will establish new order of rotation in the case of increase or decrease of board of director. Article 16 Organisation of the Board; Remuneration This article explains about board of director responsibility for instance the selection of chairman and voice chairmen also define board regulation and assignment of responsibilities. Article 17 Powers of the Board in general This article define the general power of board director can conduct business to the extent that is not within the board regulation or general meeting. Article 18 Specific powers of the Board the section of article define the board of director power for instance the board regulation, accounting and financial control, the appointment of new staff, the ultimate supervision, the preparation of business report , preparation of General meeting also the opening and closing of new and old branch office. Auditors Article 20 21 Number of Auditors; Term of office and Rights and duties of Auditors The auditor shall appoint for a term of one year in General Meeting and will verify the annual financial statement of company and submits this report in the General Meeting. Nestle- Nespresso AAA sustainable quality program Nestle has organised multi-stakeholder Programme in the coffee sector to introduce environmental, social and economical consideration in the supply chain for instance management of raw material from supplier to manufacturer or service provider to customer with improvement of environmental and social impact. Nestle Recent News. Nestlà © to sell remaining Alcon shares to Novartis 04 Jan 2010 Nestlà © S.A. has transfer the Alcon remaining 156,076,263 shares representing around 52% of the companys issued and outstanding share to Novartis, accordance with the contract agreed on 6 April 2008.Moreover, the reason for transfer the control are gradually based on three issues for instance, the divestment of Alcon the initial IPO of 23.25% in 2002, the sale of 24.8% in 2008 and the exercise of the call option by Novartis. Alcon was acquired by Nestlà © in 1977 for USD 280 million. Nestlà © opens global RD Centre to develop new generation of biscuits On 05-Jan-2010 Nestlà © has open a Global RD Center in Santiago de Chile. The New RD Center will help to reduce the sugar and fat level in biscuits also it will include bioactive ingredients and more lighter without compromising the biscuit quality to improve health quality Nestlà © to acquire Kraft Foods frozen pizza business Nestle has showed the agree ness to acquired Kraft food frozen business in the US and Canada on 05-January, 2010 for USD 3.7 billion in cash, the reason for this acquisition is that US is the largest pizza market in the world about 37 billion USD and business includes brands California Pizza, DiGiorno, Tombstone, Jacks and Delissio, therefore this acquisition will provide a strong strategic pillar in the US and Canada where the company already established a leadership in dishes and hand held products such as Lean Cuisine, Buitoni, Lean Pockets, Stouffers and Hot Pockets Consequently on 01 March 2010 after completion of closing conditions Nestlà © has concluded the acquisition of Kraft Foods frozen pizza According to Paul Bulcke, CEO of Nestlà © This acquisition bringing together a selection of great US and Canadian brands and also enhances Nestlà ©s frozen food activities in North America where Nestlà © only had a minor presence until no Brands Nestlà © markets its products in 130 countries across the world Nestlà © manufactures around 10,000 different productsand employs some  250,000 people Nestlà © sells over  a billion products every day Around 3,500 people from  over 50 countries work in  Nestlà ©s worldwide network  of 17 research, development  and product testing centres. The Nestlà © Research Center  in Switzerland is our major  think-tank. Its a constant  source of new ideas and  scientific knowledge that  feeds the pipeline for all  Nestlà © products. It covers over 100 different  professional areas   including nutritional  science, the life sciences,  raw materials, ingredients  and production processes. Appendix No 1: Article of Associations General Article 1 Article 2 Corporate name; registered offices; Duration and Purpose. This category is consisting of two sub category or bias in which they explain company name, company registration and company purpose Share Capital. Article 3 Share capital Article 3bis Conditional share capital. On this section it has been explained the share capital of Nestle which is 100 000 000 registered shares and the value of each is CHF0.10 is worth CHF 10 000 000 (ten million Swiss francs). Also explain the shareholder rights to subscribe the new share and also point out the board of director power to may limit or withdraw the shareholder right to subscribe for new shares. Article 4 Share certificates; Dematerialised shares This article section has discussed the issue regarding registered shares or certificate. Moreover, it shows that valid certificate must be signed by two boards of directors, in case of cease shareholder have right to demand back the certificate at no cost. Article 5 Share register: This section of article has explained Recoganisation request of shareholder for voting right is based on company Recoganisation furthermore, registered shareholder with voting rights must have account owner and the minimum limit for voting right is more than 5 % of the share also Board of Directors shall announce regulations relating to the registration of nominees to ensure compliance with these Articles of Association. III. Organisation of Nestlà © Article 6 Powers of the General Meeting The firs article of this category has explained the power of General Meeting for instance: The General Meeting of shareholder will discuss the article of association also elect and remove the member of the board and approve the consolidated annual financial report also take all decisions which is by law and or under the articles of Association. Article 7 Annual General Meeting The Annual General Meeting held each year twice after the close of the financial year of Nestlà ©. Article 8 Extraordinary General Meeting 1 Extraordinary General Meetings convened by the Board of Directors on the request of shareholder whose holdings at least one tenth of the share capital. Article 9 Notice of General Meetings; Agenda 1 Extraordinary General Meetings convened by notice in the Swiss Official Gazette of Commerce with in twenty days before the date fixed also Shareholders may be informed by ordinary mail and allow one or more share holder whose combined represent at least 0.15 % of share capital allow request about the agenda of general meeting and made proposal . Article 10 Presiding officer; Minutes: The secretary of the board kept the minutes of General Meeting also Chairman or any member of the Board of Directors shall pre ­side and carry all procedural powers about General Meeting. Article 11 Voting rights; Proxies This article will explain that each recorded share with voting rights confers one Vote also in General meeting with respect to own shares or represented in excess of 5% shall be counted as one share holder. Article 12 Quorum and decisions This article will discuss about the voting and decision making process for instance duly constituted General Meetings irrespective of the number of shareholders or by the Articles of Association or law, also shareholders elections and resolutions will be decide by the majority of the shares represented. Board of Directors Article 14 15 Number of Directors and Term of office The Board of Directors shall consist of at least seven members also board shall be elected for a three years by the General Meeting. Furthermore each year board renewed by rotation also board will establish new order of rotation in the case of increase or decrease of board of director. Article 16 Organisation of the Board; Remuneration This article explains about board of director responsibility for instance the selection of chairman and voice chairmen also define board regulation and assignment of responsibilities. Article 17 Powers of the Board in general This article define the general power of board director can conduct business to the extent that is not within the board regulation or general meeting. Article 18 Specific powers of the Board the section of article define the board of director power for instance the board regulation, accounting and financial control, the appointment of new staff, the ultimate supervision, the preparation of business report , preparation of General meeting also the opening and closing of new and old branch office. Auditors Article 20 21 Number of Auditors; Term of office and Rights and duties of Auditors The auditor shall appoint for a term of one year in General Meeting and will verify the annual financial statement of company and submits this report in the General Meeting. Nestle- Nespresso AAA sustainable quality program Nestle has organised multi-stakeholder Programme in the coffee sector to introduce environmental, social and economical consideration in the supply chain for instance management of raw material from supplier to manufacturer or service provider to customer with improvement of environmental and social impact. Title: Nestle Nespresso AAA sustainable quality program: an investigation into the governance dynamics in a multi-stakeholder supply chain network Author(s): Gabriela Alvarez, Colin Pilbeam, Richard Wilding Journal: Supply Chain Management: An International Journal Year: 2010 Volume: 15   Issue:2   Page: 165 182 DOI: 10.1108/13598541011028769 Publisher: Emerald Group Publishing Limited NOTABLE FACTS Nestle is the top four water bottling companies in the world Moreover Nestle control one third bottled water market in America and sell water under 70 different brands name. Nestle Claims that Bottled water sales contributes to the plastic waste problem on the contrary. Nestlà © has been criticized for its marketing of infant formula in countries where potable water is scare also leading to reduction in breast feeding and increased risk of infants and also repeatedly sued for false advertising of its products and the impacts of its bottled water operations in different communities. according to a 2006 global survey of online consumers by the Reputation Institute, Nestlà © has a reputation score of 70.4 on a scale of 1-100. THE MODE OF INTERNATIONAL OPERATION (Source Nestlà © Fact book, Nestlà ©, 2007) MERGERS ACQUISITIONS Key Dates 1866 Company Founded 1905 Merger between Nestlà © and Anglo-Swiss Condensed Milk Company 1929 Merger with Peter, Cailler, Kohler Chocolats Suisses S.A. 1947 Merger with Alimentana S.A. (Maggi) 1969 Vittel (equity interest) 1971 Merger with Ursina-Franck1974LOrà ©al (equity interest) 1977 Acquisition of Alcon (2002: partial IPO) 1985 Acquisition of Carnation 1988 Acquisition of Buitoni-Perugina 1988 Acquisition of Rowntree 1992 Acquisition of Perrier 1998 Acquisitions of San Pellegrino and Spillers Petfoods 2000 Acquisition of PowerBar 2001 Acquisition of Ralston Purina 2002 Acquisition of Schà ¶ller and Chef America 2003 Acquisition of Mà ¶venpick, Powwow and Dreyers 2004 Acquisition of Valio (ice cream activities) 2005 Acquisition of Wagner, Protà ©ika, Musashi JOINT VENTURES Key Dates 1974 LOrà ©al 1981 Galderma (joint venture with LOrà ©al) 1990 Cereal Partners Worldwide (joint venture with General Mills) 1991 Beverage Partners Worldwide (formerly CCNR) (joint venture with Coca Cola) 2002 Dairy Partners Americas (joint venture with Fonterra) Laboratories innà ©ov (joint venture with LOrà ©al) STRATEGIES ADOPTED TO REDUCE POLITICAL, OPERATIONAL AND ADMINISTRATIVE VULNERABILITIES Corporate Business Principles (International)(Source: Nestlà © Corporate Business Principles Document, Third Edition, September 2004, Nestlà © S.A., Public Affairs. Nestlà © is committed to the following Business Principles in all countries, taking into account local legislation, cultural and religious practices: Nestlà ©s business objective, and that of management and employees at all levels, is to manufacture and market the Companys products in such a way as to create value that can be sustained over the long term for shareholders, employees, consumers, business partners and the large number of national economies in which Nestlà © operates; Nestlà © does not favor short-term profit at the expense of successful long-term business development, but recognizes the need to generate a healthy profit each year in order to maintain the support of our shareholders and the financial markets, and to finance investments; Nestlà © recognizes that its consumers have a sincere and legitimate interest in the behavior, beliefs and actions of the Company behind brands in which they place their trust, and that without its consumers the Company would not exist; Nestlà © believes that, as a general rule, legislation is the most effective safeguard of responsible conduct, although in certain areas, additional guidance to staff in the form of voluntary business principles is beneficial in order to ensure that the highest standards are met throughout the organization; Nestlà © is conscious of the fact that the success of a corporation is a reflection of the professionalism, conduct and the responsible attitude of its management and employees. Therefore recruitment of the right people and ongoing training and development are crucial; Nestlà © operates in many countries and in many cultures throughout the world. This rich diversity is an invaluable source for our leadership. No single document can capture every legal obligation that may be required in each of these countries. Indeed, there may be conflicting legal requirements. Nestlà © continues to maintain its commitment to follow and respect all applicable local laws in each of its markets. If an interpretation of anything contained in Nestlà ©s Corporate Business Principles is construed as contrary to local laws, such interpretation should not be followed in that country. 1. Customer Meeting Consumers Needs: Nestlà © aims to create value that can be sustained over the long term by meeting consumer needs for nutrition, enjoyment, and quality they can trust. Nestlà ©s Communication with consumers is based on the following Basic Principles: Nestlà © consumer communication should reflect moderation in food consumption, and not encourage over-eating. This is especially important regarding children. Wherever possible, we should show children in healthy energetic pursuits and avoid the portrayal of an inactive lifestyle combined with unhealthy dietary patterns. 3. Nestlà © consumer communication must be congruent with healthy, balanced diets. Our advertising must not imply the replacement of meals with indulgence or snack foods, nor encourage heavy snacking. 4. Nestlà © is committed to advertising to children in a way that does not undermine the authority, responsibility, or judgment of parents or care providers. It must not encourage pester power. 5. Nestlà © advertising to children must not portray children in unsafe situations nor encourage them to accept invitations from people they do not know. 6. Nestlà © consumer communication about health benefits of products must have a sound nutritional basis. 7. Nestlà © consumer communication should not exploit violence, bad manners, or profanity. Its content must reflect good taste in a given country and culture. It should not depict attitudes that are discriminatory or offensive to religious, ethnic, political, cultural, or social groups. 8. Nestlà © communications must not show or encourage the consumption of our products in a way that could be considered dangerous. 2. Infant Health and Nutrition When Henri Nestlà © developed his milk food for babies over 130 years ago, it saved the life of a baby who could not be breast-fed. Nestlà ©s invention responded to the need for a nutritionally safe alternative to breast milk. Today, Nestlà © research and development creates high quality infant formula products for use when an alternative to breast milk is needed that is specifically nutritionally adapted. Nestlà © also offers superior complementary (weaning) foods.Henri Nestlà © also insisted that every mother able to breast-feed should do so. This principle is still the cornerstone of Nestlà © policy today, and is in line with the aim of the International  (WHO) Code of Marketing of Breast-milk Substitutes, which was adopted by the  World Health Assembly  in 1981. The International Code recognizes a legitimate market for breast-milk substitutes and provides recommendations to governments on how its marketing should be regulated. Therefore Nestlà ©:- encourages and supports breastfeeding as the best start in life;  carries out research and development aimed at the constant improvement of infant formula products for use when a safe alternative to breast milk is needed;- ensures that its infant food marketing practices conform strictly to national legislation, regulations, or other measures taken by governments to give effect to the aim and principles of the International Code.In addition, in all developing countries, whether or not their governments have taken action to fully implement the International Code, Nestlà ©:- gives detailed instructions to its staff on how to implement the International Code; provides a summary of its policy for the information of employees and the public in the form of the Nestlà © Instructions, which is transl ated into many languages; regularly conducts training of employees to ensure complete understanding of the Companys responsibilities under the International Code; Company on potential non-compliance with the International Code in a confidential way, outside line management structures. In each country the designated ombudsman investigates and reports alleged violations of the International Code directly to a member of the Nestlà © S.A. Executive Committee at the Companys global headquarters; Nestlà © is a founding member of the  International Association of Infant Food Manufacturers (IFM), which was formed to facilitate industry dialogue with  WHO  and governments, and to encourage responsible marketing standards for the infant food industry Human Rights Nestlà © fully supports the  United Nations Global Compacts  two guiding principles on human rights. Nestlà © therefore: Supports and respects the protection of international human rights within its sphere of influence (Principle 1) and Ensures that its own companies are not complicit in human rights abuses (Principle 2)Nestlà © aims to provide an example of good human rights practices throughout its business activities and has an interest in encouraging the improvement of social conditions, which are an important factor for sustainable development. Nestlà © also recognizes that governments are ultimately responsible for the establishment of a legal framework for protecting human rights within their markets. Nestlà © expects each market to respect and follow the local laws and regulations concerning human rights practices Nestlà © fully supports the  United Nations Global Compacts  four guiding principles on labor. Nestlà © therefore upholds:Freedom of association and the effective recognition of the right to collective bargaining (Principle 3) The elimination of all forms of forced and compulsory labor (Principle 4)The effective abolition of child labor (Principle 5)The elimination of discrimination in respect of employment occupation (Principle 6) Nestlà © also respects the local laws and regulations applicable to human resources in each of its markets. Human Resource Policy is also set by the local markets, which must follow local legal requirements. Nestlà © regards its personnel as its most valuable asset. Involvement at all levels starts with open communication, whether on specific aspects of the business, or about the activities of the Company in general. Suggestions for changes and proposals for improvements of Nestlà ©s practices are encouraged.

Balancing Family and Work Life

Balancing Family and Work Life Paul Cody SOC 402: Contemporary Social Problems & the Workplace Prof. Paula Zobisch August 2, 2012 ? Balancing work life and family life is important. Such a simple statement that is, as the cliche goes, easier said than done. In the 50’s and 60’s most families were of the traditional nature, in that there was a husband, wife and kids. The women may or may not have worked, and if they did it was until the first child was born (Hertz, 2001, p. 23).The mothers would leave their jobs for an extended period of time to care for the child or children and in quite a few cases the mother wouldn’t return to the workforce. I think one of the main reasons this was possible is women didn’t make nearly as much a men so the impact on the finances was not that hard to overcome. I feel another reason was that women weren’t as career driven as women of today. Women of that time were, generally speaking, more concerned with raising chil dren and taking care of the home.Now, in the twenty-first century, the family structure is different. There are still the traditional households of male breadwinner/female homemaker, but now we see more and more of duel-earner families, and single parent families. The process of integrating the demands of our families and our jobs remains a source of stress and continual accommodation for many of us (Fredriksen-Goldsen & Scharlach, 2000, p. 248). The economic downturn added additional stress on families, as many went through and are still going through the loss of employment.In duel-earner families the loss of employment by the father and/or mother has put additional stress on the family structure. The effects of loss of income can be felt in different areas of the family. Depending on the length of the job loss families may be unable to afford daycare, gas in their vehicle(s), or even the vehicles themselves. Many families have suffered losses, from their cars to their homes. When the parents do find employment the balance of work and family is affected due to the parents needing to work longer hours or multiple jobs to recover from the previous unemployment.Men and women today are asking how they can find the time and energy to fulfill their various commitments to work, family, and other people and groups, and how to achieve satisfaction and success in all the different facets of their lives. (Work and Family – Allies or Enemies? , para. 4, p. 3). This quandary pertaining to work and family affects the pursuit of careers and the pursuit of a fulfilling family life. Balancing family and work life is a major challenge in my household. My wife and I both work full time jobs that require more than 40 hours a week.We have four children, three of whom are very active in different groups as well as church, and a 17 month old. It would be nice if my wife could work part time or not at all but at this stage in my career I’m not in a position to support the family by myself. We have the traditional family model and I feel that we are in a better situation than if we were single parents. We are able to share household duties, parenting duties, transportation duties (it is an issue with four children who all have to be in different places at different times), and financial duties.Family friendly employers are becoming more and more prominent in the workforce. Many companies have created time off policies, flexible schedules, and have even provided child care facilities right at the job site. Companies must also adhere to the Family and Medical Leave Act (FMLA) which became law in 1993. This gives some protection to workers who need to take time off to care for themselves or immediate family members. Maternity and Paternity leave are also provided by employers for new mothers and fathers. I feel that a father’s role in the care of an infant is very important.Not only is this an important time for bonding with a newborn but also bonding again with the wife/mother. It’s very balancing to have a father take some of the load off of the mother and also develop an early relationship with a newborn. â€Å"I would rather be ashes than dust! I would rather my sparks burn out in a blaze than be stifled in dry rot. I would rather be a superb meteor, every atom of me in a magnificent glow than asleep and permanent as a planet. The proper function of man is to live, not to exist. I shall not waste my days rying to prolong them. I shall use my time† – Jack London (Clawson, 2009, p. 3). Being able to balance work and home life is essential to living life to the fullest. Employment at a company that is not flexible in regards to family time and family needs puts strain and stress on all family members. The parents may feel that they aren’t spending enough time as a family and the children may feel neglected. Many men face having to trade off career and personal values while they search for way s to make dual-earner families work (Friedman & Greenhaus, 2000, p. ). Teleworking is a new way to balance work and family life. Many parents are finding that teleworking offers the possibility of being close to their family and making money. Some of the benefits are increased time and work-location flexibility, more control over the pace and schedules of work, the possibility of adjusting work in response to childcare or eldercare needs, and decreased time in commuting which provides more time for the family (Cullen, 2203, p. 12).Social partners and governments have invested many resources in highlighting both the business and social benefits accruing from conscious attempts to enable individuals to balance their work and family/private lives (Cullen & Norbert, 2003, p. 11-12). There have been many changes in policies and standards with companies that have benefits for families. Some of the changes are childcare allowances, enhanced maternity leave, unpaid leave during school holid ays, and guaranteed Christmas leave for employees with families.The importance of balancing work life and family life is increasingly important today. Certain aspects of work and family life help affect integration between the two domains and make them mutually enriching (Friedman & Greenhaus, 2000, p. 5). Being able to balance work life and home life is important to someone if their family is important to them. ? References Clawson, J. 2009. Balancing Your Life: Executive Lessons for Work, Family and Self. Retrieved from Cullen, K. , Norbert, L. 2003. Work and Family in the eWork Era. Retrieved from

Quiz Questions for Chapter 9

Quiz Questions for Chapter 9 1. A truck was purchased for $25,000. It has a six-year life and a $4,000 salvage value. Using straight-line depreciation, what is the asset’s carrying value (book value) after 2 1/2 years? a. $8,750. b. $12,250. c. $14,583. d. $16,250. 2. On January 1, 2003, Superior Landscaping Company paid $17,000 to buy a stump grinder. If Superior uses the grinder to remove 2,500 stumps per year, it would have an estimated useful life of 10 years and a salvage value of $4,500. The amount of depreciation expense for the year 2003, using units-of-production depreciation and assuming that 3,500 stumps were removed, is a. 2,380. b. $1,750. c. $1,700. d. $1,250. 3. The sale for $2,000 of equipment that cost $8,000 and has accumulated depreciation of $6,700 would result in a a. gain of $2,000. b. gain of $700. c. loss of $700. d. loss of $1,300. 4. Underestimating the number of tons of a mineral that can be mined over a mineral deposit’s life will result in a . overstated net income each year. b. overstated total assets each year. c. overstated depletion expense each year. d. no effect on total assets each year. 5. A copyright is obtained for what becomes a very successful book.The publisher expects the book to generate sales for 10 years. The copyright should be amortized over a. 2 to 4 years. b. 10 years. c. 40 years. d. the author’s life plus 50 years. The following information pertains to the next two questions. Z Company purchased an asset for $24,000 on January 1, 2004. The asset was expected to have a four-year life and a $4,000 salvage value. 6. The amount of depreciation expense for 2006 using double-declining-balance would be a. $2,000. b. $3,000. c. $6,000. d. $12,000. 7. Assume that Z Company uses straight-line depreciation.If on January 1, 2007, Z Company sells the asset for $10,000, the statement of cash flows would report a a. $1,000 cash inflow from gain on the sale of the asset in the operating activities section. b. $10,000 cash inflow from an asset disposal in the investing activities section. c. $9,000 cash inflow from an asset disposal in the financing activities section. d. a and c. 8. On January 1, 2006, Fulsom Corporation purchased a machine for $50,000. Fulsom paid shipping expenses of $500 as well as installation costs of $1,200. Fulsom estimated the machine would have a useful life of ten years and an estimated salvage value of $3,000.If Fulsom records depreciation using the straight-line method, depreciation expense for 2007 is. a. $4,870. b. $5,170. c. $5,270. d. $5,570. 9. Hickory Ridge Company purchased land and a building for $920,000. The individual assets were appraised at the following market values: Land $614,400 Building $345,600 Recording the land in the accounting records would a. increase land by $588,800. b. increase land by $614,400. c. increase assets by $920,000. d. Both a and c. 10 Penny Lane and Associates purchased a generator on January 1, 2006, for $6,300. The generator was estimated to have a five-year life and a salvage value of $600.At the beginning of 2008, the company revised the expected life of the asset to six years and revised the salvage value to $300. Using straight-line depreciation, the depreciation expense recorded in 2008 would a. decrease assets and equity by $1,140. b. decrease assets and equity by $930. c. decrease assets and equity by $1,005. d. decrease assets and equity by $1,500. 11 Which of the following statements about goodwill is true? a. The amount of goodwill is measured by subtracting the amount paid for assets from their fair market value on the purchase date. b. The amount of goodwill is recorded as an asset. . Recording impairment of goodwill reduces the amount of net income. d. All of the above. 12 XYZ Company paid cash for a capital expenditure that improved the operating efficiency of one of its assets. Which of the following reflects how this expenditure affects the company’s financial statement s? a. b. c. d. 13 Assets = +- +- – n/a Liab. n/a n/a n/a n/a + Equity n/a n/a – n/a Rev. – n/a n/a n/a n/a Exp. n/a n/a + n/a = Net Inc. n/a n/a – n/a Cash Flow – IA n/a – OA n/a KLM Company experienced an accounting event that affected its financial statements as indicated below: Assets = – Liab. n/a Equity – Rev. – n/a Exp. + = Net Inc. – Which of the following events could have caused these effects? a. recognizing depreciation. b. paying cash for a capital expenditure. c. amortizing a patent. d. none of the above. Cash Flow – OA 14. Which of the following correctly matches the type of long-term asset with the term used to identify how that asset’s cost is expensed? Building Oil Reserve Copyright a. Amortization Depreciation Depletion b. Depletion Amortization Depletion c. Amortization Depletion Depreciation d. Depreciation Depletion Amortization 15. Which of the following is true? . The book value of an asset is its estimated market value. b. The primary purpose of recording depreciation expense on the income statement is to reduce income tax expense. c. Recording depreciation expense decreases the book value of the asset in the year it was used to produce revenue. d. The accumulated deprecation for an asset provides the cash needed to replace the asset at the end of its useful life. Quiz Questions for Chapter 10 The following information pertains to the next seven questions. On January 1, 2003, XYZ Corporation issued a $5,000 face value bond that sold for 90.The bond had a five-year term and paid 10 percent annual interest. The company used the proceeds from the bond issue to buy land. The land was leased for $600 of cash revenue per year and was sold at the end of the 5th year for $4,200 cash. 1. The carrying value of the bond liability on January 1, 2003, would be a. $4,600. b. $4,500. c. $5,000. d. $4,000. 2. The amount of interest expense reported on the 2003 income sta tement would be a. $450. b. $400. c. $500. d. $600. 3. Interest expense reported on the income statement over the life of the bond would a. ncrease by $100 each year. b. decrease by $100 each year. c. be the same each year. d. equal the stated rate of interest. 4. The carrying value of the bond liability on December 31, 2007 would be a. $4,500. b. $5,000. c. $4,900. d. $4,600. 5. The sale of the land on December 31, 2007, would a. increase retained earnings by $300. b. increase equity by $4,200. c. reduce net income by $300. d. have no effect on retained earnings. 6. The total amount of liability associated with the bond issue would a. increase each year as a result of the amortization of the discount. b. ecrease each year as a result of the amortization of the discount. c. remain the same each year. d. always be equal to the face value of the bond payable. 7. The amount of the cash outflow for interest expense in 2005 would be a. $600. b. $400. c. $500. d. $ 0. Use the following in formation to answer the next three questions. On January 1, 2003 , Keynes Company issued a $20,000 face value bond that sold for 110. The bond had a ten-year term and a stated annual interest rate of 8 percent . 8. The carrying value of the bond liability on January 1, 2003, would be a. $20,000. . $22,000. c. $21,800. d. $20,200. 9. The amount of interest expense reported on the company’s 2003 income statement would be a. $1,200. b. $1,400. c. $1,600. d. $1,050. 10. The amount of interest expense reported on the company’s 2004 income statement would be a. $1,400. b. $1,600. c. $1,800. d. $2,000. 11. If a bond sells at a discount, which of the following is true? a. The market interest rate at the time of issue is greater than the stated interest rate on the bond. b. The market interest rate at the time of issue is less than the stated interest rate on the bond. c.The market interest rate at the time of issue is the same as the stated interest rate on the bond issue. d. The market interest rate is expected to increase above the stated interest rate on the bond. 12. On January 1, 2003, Ink, Inc. borrowed $100,000 cash from the Fidelity Bank on a note that had a 6 percent annual interest rate and a five-year term. The loan is to be repaid in annual payments of $23,741. 69 on January 1 each year. The amount of the January 1, 2004, payment applied to interest and to principal would be a. $6,000 / $94,000. b. $17,741. 69 / $94,000. c. $4,935. 0 / $82,258. 31. d. $6,000 / $17,741. 69. 13. Indigo Company can borrow up to $50,000 on its line of credit at the state bank. The company agrees to pay interest monthly at 2 percent above prime. Funds are borrowed or repaid on the first day of each month. Month Jan. Feb. March Amounts Borrowed or (Repaid) $15,000 $ (5,000) $30,000 Prime Rate 6 percent 5 percent 4 percent The amount of interest to be accrued on the March 31 is a. $225. 00. b. $100. 00. c. $133. 33. d. $200. 00. 14. XYZ Company experienced an accoun ting event that affected its financial statements as indicated below: Assets = Liab. + + Equity n/a Rev. – n/a Exp. n/a = Net Inc. n/a Cash Flow + FA Which of the following events could have caused these effects? a. A bond issued at face value. b. A bond issued at a discount. c. A bond issued at a premium. d. All of the above. 15. A bond will sell at a premium if: a. The market rate of interest is equal to the bond’s stated rate. b. The market rate of interest is greater than the bond’s stated rate. c. The market rate of interest is less than the bond’s stated rate. d. The bond is convertible into common stock. Quiz Questions for Chapter 11 1.The ZZ Corporation had the following shares of stock outstanding at December 31, 2003: Common Stock, $50 par value, 40,000 shares outstanding; and Preferred Stock, 6 percent, $100 par value, cumulative, 10,000 shares outstanding. Dividends for 2001 and 2002 were in arrears. On December 31, 2003, ZZ declared total cas h dividends of $250,000. The total amounts payable to preferred stockholders and common stockholders, respectively, are: a. $60,000 / $190,000. b. $120,000 / $130,000. c. $125,000 / $125,000. d. $180,000 / $70,000. Use the following information to answer the next four questions.The Kramer Company was started when it issued 200 shares of $5 par value common stock at a market price of $20 per share. The company repurchased 10 shares at a market price of $15 per share. Later the company reissued 5 shares at a market price of $20 per share. At the end of the first year of operations the company’s equity included $1,200 of retained earnings in addition to its contributed capital. 2. The entry to record the original issue of 200 shares of stock would a. increase cash by $4,000 / increase common stock by $4,000. b. ncrease cash by $4,000 / increase common stock and paid-in capital in excess of par value by $1,000 and $3,000, respectively. c. decrease cash by $4,000 / increase common stock common stock by $4,000. d. increase cash by $1,000 / increase common stock by $1,000. 3. The entry to record the purchase of the 10 shares of the company’s own stock would a. decrease assets / decrease equity. b. decrease assets / increase equity. c. decrease assets / increase treasury stock. d. both a and c. 4. What effect would reissuing the 5 shares have on the company’s paid-in capital from treasury stock transactions account? . No effect. b. Increase additional paid-in capital by $100. c. Increase additional paid-in capital by $25. d. Decrease additional paid-in capital by $75. 5. The total amount of stockholders’ equity at the end of the first year would be a. $5,150. b. $5,200. c. $1,200. d. none of the above. 6. Which of the following is an advantage of the corporate form of business organization? a. double taxation. b. amount of regulation. c. limited liability. d. entrenched management. 7. Jan Irving started a proprietorship on January 1, 2007 w ith a $1,000 cash contribution to the business.During the first year of operations the company generated $5,000 of cash revenue and incurred $2,000 of cash expenses. Also, Jan withdrew $500 from the business. At the end of 2007 the balance in the Jan Irving, Capital account was a. $1,000. b. $3,000. c. $3,500. d. $4,000. 8. ABC Company is authorized to issue 100,000 shares of common stock. The company issued 60,000 shares of common stock and later repurchased 15,000 shares of its own common stock. How many shares are outstanding? a. 60,000. b. 45,000. c. 100,000. d. 40,000. 9.An 8 percent stock dividend on 12,000 shares of outstanding preferred stock with a par value of $20 per share and a market value of $60 a share will have what effect on the accounting equation? a. Increase preferred stock by $57,600. b. Increase cash by $38,400. c. Decrease retained earnings by $19,200. d. Decrease retained earnings by $57,600. 10. Which of the following statements concerning a two-for-one stoc k split is true? a. The number of shares outstanding will decrease. b. The market price of the stock would be expected to increase. c. The company’s equity will increase. d. No journal entry would be necessary. 1. EFG Company paid cash to purchase treasury stock. Which of the following reflects how this event affects the company’s financial statements? a. b. c. d. 12. Assets – +- – +- = Liab. n/a n/a n/a n/a + Equity – n/a – n/a Rev. – n/a n/a n/a n/a Exp. n/a n/a + + = Net Inc. n/a n/a – – Cash Flow – FA – OA – FA – OA ZGAR Company distributed a stock dividend. Which of the following reflects how this event affects the company’s financial statements? a. b. c. d. Assets – n/a – n/a = Liab. n/a n/a n/a n/a + Equity – +- – +- Rev. – n/a n/a n/a n/a Exp. n/a n/a + n/a = Net Inc. n/a n/a – n/a Cash Flow n/a n/a – FA – FAQuiz for Chapte r 12 1. Which of the following cash transactions is classified as an investing activity on the statement of cash flows? a. Cash borrowed. b. Cash received from issuing stock. c. Cash received from revenue. d. Cash collected on a loan. 2. A building costing $55,000 with $16,500 of accumulated depreciation was sold for $40,000. How would the cash flow from the sale appear on the statement of cash flows? a. $1,500 in operating activities and $38,500 in investing activities. b. $40,000 in financing activities. c. $38,500 noncash financing and investing activities and $1,500 in operating activities. . $40,000 in investing activities. 3. The owners of X Company invested $2,000 in the company. X Company used the cash to invest in Y Company. On X’s statement of cash flows these transactions would be classified, respectively, as a. an investing activity and an investing activity. b. a financing activity and a financing activity. c. an investing activity and a financing activity. d. a financing activity and an investing activity. 4. Issuing a note for the purchase of land is an example of a. an investing activity. b. a financing activity. c. a noncash investing and financing activity. d. transaction that would not appear on the statement of cash flows. 5. The sum of the three major components (operating activities, investing activities, and financing activities) on a statement of cash flows will add up to a. the ending cash balance. b. the change in the cash account balance between the beginning and ending of the period. c. the amount of cash inflow for the period. d. net income for the period. Answers: Chapter 9: D, B, B, C, B, A, B, A, D, B, D, A, D, D, C Chapter 10: B, D, C, B, C, A, C, B, B, A, A, D, D, D, C Chapter 11: D, B, D, C, A, C, C, B, D, D, A, B Chapter 12: D, D, D, C, B